Coinbase has rolled out the Base App, rebranding its Coinbase Wallet as an “everything app” that combines social networking, mini-apps, chat, payments, and trading as part of what the company calls a new chapter for its Base ecosystem.
The launch, announced during Coinbase’s “A New Day One” event, recasts Base as a three-part platform: the existing Ethereum Layer 2 network Base Chain, a suite of tools and support for developers dubbed Base Build, and the new Base App, which serves as a consumer gateway to onchain services.
In beta for waitlisted users starting July 16, Base App features a social feed powered by the Farcaster protocol that lets creators tokenize each post through Zora, earn directly from tips and sales, and receive weekly rewards for top engagement. Users can watch their friends’ trades in real-time and swap tokens without leaving the feed.
The app also embeds hundreds of mini-apps, ranging from games to prediction markets, offers one-tap USDC payments via NFC, and includes encrypted XMTP messaging, where users can share content, transact with AI agents, or send funds.
Upon sign-up, users receive a Base Account, a smart wallet that follows them across apps and chains. The company also introduced Base Pay, a new checkout service enabling near-instant USDC transactions. Shopify merchants can activate Base Pay starting Wednesday, with U.S. consumers eligible for 1% cash back later this year. However, Base App rewards are not available in the European Union or Canada.
Coinbase said the revamp is aimed at making onchain activity as simple as tapping an app, positioning Base App as a hub where eligible users can post, trade, and get paid without platform gatekeepers. The company plans a gradual public rollout after the beta phase and has invited developers to integrate “Sign in with Base” into their own products.
The news comes after Coinbase unveiled expansion updates tied to its blockchain operations. America’s largest crypto exchange has onboarded the core leadership team behind the decentralized options trading protocol Opyn to enhance its derivatives suite. Coinbase also partnered with the artificial intelligence-powered search engine startup Perplexity AI for a real-time crypto data service
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