Shares of Eightco Holdings (NASDAQ: ORBS) jumped about 25% to $1.02 in early trading Thursday after the Nasdaq-listed company announced $125 million in new funding commitments from investors, including BitMine Immersion Technologies, ARK Invest, and Payward, the parent company of crypto exchange Kraken.
The company said BitMine will lead the funding with a $75 million commitment, while Cathie Wood’s ARK Invest and Payward each committed at least $25 million. The capital will support Eightco’s push to invest across technologies spanning artificial intelligence, blockchain, crypto infrastructure, and digital consumer platforms.
Eightco said it has already made several high-profile investments, including $50 million in OpenAI and $25 million in Beast Industries, the media and consumer platform founded by YouTube creator Jimmy Donaldson, better known as MrBeast. In January, BitMine agreed to invest $200 million in the company, tying one of crypto’s largest ether holders to the world’s most-followed creator platform.
Beast Industries itself has also been expanding beyond media and consumer products. The company recently acquired youth-focused finance app Step as it explores financial services products, including potential crypto integrations.
The company also continues to hold digital assets, including Ethereum and Worldcoin, as it looks to capitalize on the intersection of AI development, blockchain networks, and creator-driven platforms.
The funding round also adds new roles for investors. Tom Lee, chairman of BitMine, will join Eightco’s board of directors, while ARK Invest’s Brett Winton will serve as an advisor.
The move builds on Eightco’s earlier push into digital asset treasuries. In September, the company launched a treasury strategy centered on Worldcoin’s WLD token, raising roughly $250 million through a private placement as interest grew in projects aimed at verifying human identity online in the age of artificial intelligence.
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