PwC, one of the Big Four accounting firms, is moving to embrace cryptocurrency after years of taking a non-committal stance toward the crypto asset sector.
According to the Financial Times, PwC U.S. Senior Partner and CEO Paul Griggs said that the company has decided to “lean in” to crypto-related work, citing the passage of the GENIUS stablecoin act and the broader pro-crypto shift among U.S. regulators.
“The Genius Act and the regulatory rulemaking around stablecoin I expect will create more conviction around leaning into that product and that asset class,” Griggs told FT. “The tokenization of things will certainly continue to evolve as well. PwC has to be in that ecosystem.”
Before the reelection of Donald Trump and the subsequent shift toward a more pro-crypto stance among top U.S. regulators, the digital asset sector faced skepticism and scrutiny from authorities, marked by several notable enforcement actions against crypto firms that limited their scope of crypto offerings. This has led the Big Four firm to keep the crypto industry at arm’s length, the FT report said.
Now, PwC is committed to being “hyper-engaged” in expanding both its auditing and consulting businesses to work with crypto-related clients, Griggs said. The firm has been pitching clients on how they can utilize crypto, such as stablecoins, to enhance payment system efficiency, according to the report.
PwC has also strengthened its internal crypto expertise. It recently rehired Cheryl Lesnik, who specialized in managing digital asset clients in the past three years, as partner. Griggs said PwC has “bolstered our resource pool inside and outside” to fully enter the digital assets arena. PwC currently provides audit services to bitcoin miner MARA Holdings.
The company’s pro-crypto shift signals broader acceptance of digital assets across mainstream finance. KPMG, another Big Four accounting firm, said crypto asset adoption has met its “tipping point” in 2025, and has been providing compliance advice and risk management services around crypto. Deloitte also published its first “digital assets roadmap” for crypto accounting last May.
© 2025 The Block. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
Trade Crypto On Coinhub Exchange
Trade Crypto On Coinhub Exchange
Stay ahead of the market by turning news insights into trading opportunities. With Coinhub Exchange, you can seamlessly buy, sell, and manage your digital assets, all in one secure platform. Take advantage of real-time market insights, deep liquidity, and fast execution for your favorite cryptocurrencies. Don’t just read about it — trade crypto now!
Disclaimer
The content of this article shown by Coinhub News, powered by The Block, is for informational purposes only and should not be construed as financial, legal, tax, or investment advice. Coinhub News and its affiliates are not a licensed financial advisor, legal advisor, broker, or tax advisor, and ... should not be considered as professional advice or a recommendation to engage in any specific investment, legal decision, or financial transaction. Cryptocurrency markets are highly speculative and volatile. Readers should perform their own independent research and consult with a qualified professional before making any financial or legal decisions. The opinions expressed in this article are those of the author and do not necessarily represent the views or opinions of the Company of its affiliates. Additionally, the Company does not make any representations or warranties regarding the accuracy, timeliness, reliability, or completeness of any information in this article. By accessing this content, you acknowledge that any reliance on the information contained in this article is solely at your own risk. The Company is not responsible for any financial losses, legal disputes, or other damages that may arise from reliance on this content or from any investment or legal decisions based on the information provided. Investing in cryptocurrencies involves substantial risks, including the risk of losing your entire investment, and you should carefully consider whether it is appropriate for your circumstances.
Read more
