Samsung is expanding its partnership with Coinbase to let U.S. Galaxy smartphone users buy crypto directly through its native Samsung Wallet.
The integration, first announced in July, adds Samsung Pay as a payment option for Coinbase customers. The companies say it could reach more than 75 million Galaxy owners, with international rollout expected in the coming months.
“Samsung Wallet is a trusted tool to millions of Galaxy users, and we’re continually working to find creative ways to enhance the experience with added functionality,” said Drew Blackard, senior vice president of mobile product management at Samsung Electronics America.
As part of the rollout, Galaxy users will also gain limited-time access to Coinbase One, the exchange’s subscription service that waives some trading fees and offers boosted staking rewards.
The move adds crypto alongside payments, IDs, car keys, and membership cards already housed in Samsung Wallet. For Coinbase, it marks a fresh distribution channel as exchanges race to capture retail users in a crowded U.S. market.
Coinbase’s latest results from the second quarter showed its slowest revenue growth in years at just 3%, lagging Kraken’s 18% jump and Robinhood’s near-doubling of crypto revenue.
Shares of Coinbase are trading slightly higher today at around $373, up nearly 130% in the past year, according to The Block Price data.
© 2025 The Block. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
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