Trump family-backed DeFi project World Liberty Financial is seeking to raise around $1.5 billion from investors in order to set up a publicly traded treasury company that would hold the project’s WLFI tokens, Bloomberg reported Friday.
Discussions with investors in the tech and crypto industries are “advancing rapidly,” according to the report, which said the structure of the deal is still being finalized. The proposal calls for Eric Trump and Donald Trump Jr., sons of President Donald Trump, to serve on the board, Fortune reported.
The creation of a WLFI treasury company is unsurprising given the recent explosion of digital asset treasury companies, holding assets such as bitcoin and Ethereum and lesser-known tokens like HYPE and TAO.
World Liberty Financial has been accumulating tokens from other crypto projects to form its own digital asset treasury. The firm has nearly $55 million worth of Ethereum (some of it staked), $19 million worth of wrapped bitcoin tokens, nearly $14 million worth of Tron, and millions of dollars more worth of EOS, Mantle, Ondo, and more, according to Arkham data.
The project’s WLFI tokens, which it offers alongside its USD1 stablecoin, is not currently tradable by investors, but will be unlocked for trading in the future following last month’s near-unanimous vote by token holders. Only tokens sold to early backers will be unlocked, with the release schedule of the remaining WLFI tokens from its 100 billion total supply to be decided by a second community vote.
The project is also planning to distribute points to users of its USD1 stablecoin, The Block previously reported. President Trump’s involvement in the project, as its “co-founder emeritus,” has raised conflict of interest complaints from critics.
© 2025 The Block. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
Trade Crypto On Coinhub Exchange
Trade Crypto On Coinhub Exchange
Stay ahead of the market by turning news insights into trading opportunities. With Coinhub Exchange, you can seamlessly buy, sell, and manage your digital assets, all in one secure platform. Take advantage of real-time market insights, deep liquidity, and fast execution for your favorite cryptocurrencies. Don’t just read about it — trade crypto now!
Disclaimer
The content of this article shown by Coinhub News, powered by The Block, is for informational purposes only and should not be construed as financial, legal, tax, or investment advice. Coinhub News and its affiliates are not a licensed financial advisor, legal advisor, broker, or tax advisor, and ... should not be considered as professional advice or a recommendation to engage in any specific investment, legal decision, or financial transaction. Cryptocurrency markets are highly speculative and volatile. Readers should perform their own independent research and consult with a qualified professional before making any financial or legal decisions. The opinions expressed in this article are those of the author and do not necessarily represent the views or opinions of the Company of its affiliates. Additionally, the Company does not make any representations or warranties regarding the accuracy, timeliness, reliability, or completeness of any information in this article. By accessing this content, you acknowledge that any reliance on the information contained in this article is solely at your own risk. The Company is not responsible for any financial losses, legal disputes, or other damages that may arise from reliance on this content or from any investment or legal decisions based on the information provided. Investing in cryptocurrencies involves substantial risks, including the risk of losing your entire investment, and you should carefully consider whether it is appropriate for your circumstances.
Read more
