Thumzup Media Corporation, an AdTech firm with Donald Trump Jr. as an investor, announced that its board approved the company to hold up to $250 million in crypto assets, including bitcoin other major cryptocurrencies.
In a statement released Thursday, Thumzup said the board has authorized it to hold cryptocurrencies, including bitcoin, ether, Solana, XRP, Dogecoin, Litecoin and the USDC stablecoin.
Its CEO Robert Steele cited positive policy shifts as a key factor that led the company to pursue a crypto accumulation strategy.
“By diversifying our portfolio of cryptocurrencies to gain wider exposure to the market as a whole, we believe Thumzup is optimally positioned to create significant value for TZUP shareholders,” said Steele in the statement. “As the U.S. federal government moves toward more crypto-friendly policies and greater regulatory clarity, Thumzup is committed to remaining at the forefront of this transformative technology.”
Founded in 2020, the Los Angeles-headquartered firm operates a platform that lets users earn cash by promoting branded content on social media. In addition to its advertising platform, the company announced last week plans to expand its treasury beyond bitcoin to include major altcoins.
Last week, Thumzup disclosed that Donald Trump Jr., the eldest son of the U.S. President, owns 350,000 shares in the company worth approximately $4 million, according to Bloomberg. The news came on the heels of a $6 million private placement of Thumzup’s convertible preferred stock, arranged last week by Dominari Securities. Both Trump Jr. and his brother Eric serve as advisors to Dominari’s parent firm.
The Nasdaq-listed company booked a net loss of $2.2 million in the first quarter of this year, compared to a net loss of $330,712 in the same period last year, according to its latest quarterly filing.
Thumzup’s stock closed down 2.93% at $12.59 on Thursday, Yahoo Finance data showed. The stock, however, is up 16.9% in the past five days and 267% year-to-date.
© 2025 The Block. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
Trade Crypto On Coinhub Exchange
Trade Crypto On Coinhub Exchange
Stay ahead of the market by turning news insights into trading opportunities. With Coinhub Exchange, you can seamlessly buy, sell, and manage your digital assets, all in one secure platform. Take advantage of real-time market insights, deep liquidity, and fast execution for your favorite cryptocurrencies. Don’t just read about it — trade crypto now!
Disclaimer
The content of this article shown by Coinhub News, powered by The Block, is for informational purposes only and should not be construed as financial, legal, tax, or investment advice. Coinhub News and its affiliates are not a licensed financial advisor, legal advisor, broker, or tax advisor, and ... should not be considered as professional advice or a recommendation to engage in any specific investment, legal decision, or financial transaction. Cryptocurrency markets are highly speculative and volatile. Readers should perform their own independent research and consult with a qualified professional before making any financial or legal decisions. The opinions expressed in this article are those of the author and do not necessarily represent the views or opinions of the Company of its affiliates. Additionally, the Company does not make any representations or warranties regarding the accuracy, timeliness, reliability, or completeness of any information in this article. By accessing this content, you acknowledge that any reliance on the information contained in this article is solely at your own risk. The Company is not responsible for any financial losses, legal disputes, or other damages that may arise from reliance on this content or from any investment or legal decisions based on the information provided. Investing in cryptocurrencies involves substantial risks, including the risk of losing your entire investment, and you should carefully consider whether it is appropriate for your circumstances.
Read more
